Open Controller Show website (links/video removed) Controller Show website screenshot

Creating from Scratch

My rough draft of the website layout
My rough draft of the website layout (please ignore my beginner pseudo-code)

Throughout 2013 and 2014, I played around with an animation that I called Controller. It was going to be this animation series about mind control that features four characters drawn in my personal style. I wanted a place where I could show my videos and share with friends so I decided I would create a little website for it. At the time, I was mostly familiar with HTML and CSS and had an understanding of JavaScript (because of my experience with C++ and ActionScript). I had the skills I needed to make a simple website so I sketched out what I wanted the website to look like and began coding.

Making a Kid-friendly Site

The main character posing alongside the video on the homepage
The main character making different poses alongside the video on the homepage

The animation was going to be targeted towards kids, so I wanted the website design to be simple and playful. To do this, I used rounded corners, bright colors, and animations. When you first open up the website, the logo and navigation items are seen first and the content on the page is hidden until it animates into place as the navigation bar splits into two, revealing the content. On the home page is the main character, Tommy, and to the right of him (Tommy's left, I suppose) is the trailer for the animation alongside sharing icons that hide behind the video until hovered over. My plan was to change his pose every time I uploaded a new episode.

You Can't Overlook the Logo

Controller logo animation for planned video
The original plan for the Controller font
The original plan for the Controller font

While the website took some time to create (since my skills weren't what they are today), one of the most time-consuming parts of the website was making the logo. If I was going to use a logotype for my logo, I wanted to have it printed in a truly unique font, so I set out to create my own typeface.

The original font consisted of square-like characters with rounded corners, except on certain edges where they formed a hard angle (which almost felt a little gimmicky, looking back). When using the font for the logo, I decided to ditch all hard angles in favor of a more rounded font.

Two variations of the Controller logo written in my own typeface
Two variations of the Controller logo written in my own typeface

Website's Done, What about the Animation?

A posing test featuring three of the main characters
A posing test featuring three of the main characters

I used the final website to promote my animation while I worked on it. I released a trailer but decided to put the project on hold after realizing I needed to improve my animation skills before releasing a full 15 minute animation. I would still like to one day come back to the animation, with some help, and work on it again.

I've since used the same character style on another project. You can check it out here!